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22:27 August 24, 2008 | All news from "Paris Hilton News"

Paris Hilton extends it the Bandit way

?My goal was to bring myself and my personality into this project.?

The Paris Hilton empire sure is growing and growing.

From her clothing line that much covers almost everything (lingerie, make-ups, tees, jeans, and more) to her shoe line, handbags, a planned nightclub, and of course hair extensions, our dear heiress has just proven that when it comes to business, she definitely is unstoppable.

Launching the ?Bandit? hair extension headband with Sally Beauty Supply at a private residence in Malibu, Paris indeed showed how an extended hair can add spice to a look.

Clad in a sexy white swimsuit with her name printed in front, Paris was the forefront of the show that showcased hot summer looks with Bandit hair extensions.

Described as ?the first interchangeable hair extension headband,? Bandit is a DreamCatchers product that can add up to 22 inches of 100 percent polyester hair to the wearer via Velcro.

?The hair is available in eight different shades and three different lengths and attaches to a headband with velcro - an innovation the product’s inventors say makes it possible for anyone to change their look within minutes.?

Our dear heiress shares in an interview, ?My goal was to bring myself and my personality into this project.?

?I have been wearing extensions for years, and there is nothing out there like this product. Every woman should have one.?
She further adds.

But while Paris Hilton?s been pouring her heart out to persuade the people to buy her product, some are just not convinced saying, ?Her hands kept reaching up to make sure the hair extensions were still there.? And of course need I remind you of how those extensions ?peeked out? from her coif at the Apple Lounge opening last week?

To be exclusively sold at Sally Beauty Supply, Bandit will hit shelves on September 20.

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