It is awefully hard to pick the right aesthetic laser. It is not like you can go to consumer reports and get an evaluation of any of the manufacturers or devices. There is no reliable source that is not created by one of the manufactures themselves that can give you current or competitive information. After ten years in the business I decided to try to inform you on how to make a wise choice. So here are my top ten tips for picking the right device or aesthetic laser.
1. Really evaluate your office's needs. The latest and the greatest is not always what you need and in fact may not be so new or inventive. A lot of recycling of older technology happens with aesthetic lasers. Survey your staff. Survey your patients. It is important to be well informed and know what services you are offering are revenue generating and which ones are not. What do people ask for?
2. Look at the published studies. This is a really hard one. Most studies are done on very few people and are sponsored by the manufacturer. It is important the study is peer reviewed and has a signifigant amount of data to review.
3. Make sure it is FDA approved. Do not rely on the sales representative. It is true that some devices get what is called a piggy back approval where they use data from a manufacturer who uses a similar device but there are devices that have not recieved FDA approval yet or they are waiting for that approval.
4. Ask for refrences. Try to avoid the refrence that is being paid by the manufacturer to say glowing things about their aesthetic laser or device.
5. Do your homework. Looking at one companies aesthetic lasers or devices is not enough. There are over thirty five manufacturers of aesthetic lasers and countless other device manufacturers. Have a good spread sheet and keep the data current.
6. Flash does not equal reliable. Just becuase it is sexy or has the best looking computer programing does not necessarily mean that it is the most reliable or effective.
7. Look at the used market and hire a consultant. In the long run this can save you thousands of dollars. Having your staff attend workshops and do the research is costly.
8. Know what your competition is doing and how much they are charging. They are not going to just fess up so this will take some elbow grease.
9. Don't allow yourself to be pressured. Make a wise decision and one in a comfortable atmosphere.
10. Always have a service contract. Parts on these lasers are not cheap. Try to get the contracts up front it will save you money.
From the folks at www.delaneyrx.com
Original source: http://delaneyrx.wordpress.com/?p=3
